When I first started in technology, you needed technical aptitude and were forced to follow the parameters set by the tools. Technology projects were focused on the hardware needs, installation and setup. You needed to follow the implementation plan and then stick to the manuals.
But times have changed, many technology projects require very little technical knowledge and hardly focus on the tools at all. The strategy, process, buy-in, training and organizational change overshadow all of the technology.
The transition from inserting disk A to logging into the cloud, building software to leveraging platforms, hardware constraints to nearly limitless storage, code to config, wired to wireless, heavy tech skills required to consumerized tech, and on and on... It isn't stopping.
Sidebar soapbox: just cause all this tech is changing doesn't mean tech staff are going away. Wrong. The demand is growing. Tech staff know how to integrate, match to process, innovate, configure, manage, train, drive strategy, select platforms, see the big picture, and on and on... It isn't stopping
Back to my point though. Adoption of technology in an org is now more important than implementing it. It isn't about installing it, it is about getting it understood. It isn't about the tool, it is about how it is used. It isn't about the email, it is about the message. It isn't about the social media, it is about the conversation. It isn't about the system, it is about the culture surrounding it. It isn't about functionality, it is about how it serves the mission.
Anyway, I think you get the point. Most technology projects are not about implementing the technology, they are about the organizational change required (ADOPTION!)
Luckily enough, the awesome, smart people over at Exponent Partners (who we worked with to adopt Exponent Case Management on Salesforce) wrote an amazing paper all about the adoption process! And they did it in a way which would be tough to recreate here on my blog. SO GO DOWNLOAD THE ADOPTION RESOURCE!
Then be sure to read this awesome article from Peter Campbell on a very similar topic!
I did a presentation about this for Dreamforce regarding adoption of Salesforce for The Cara Program. So to have a bit of fun with it, I first did a parody of Bruno Mars Lazy Song. My video recreation of the song is below along with my presentation.