Innovation is one of those words that is overused and misunderstood. It is slapped on a product, an advertisement and idea in order to convince us that something really is different and better. It isn't just new it is "INNOVATIVE." It just makes you want more.
When innovation is understood and encouraged it can become an unending well of ideas.
So every know and then I pick a book to blog about. The next book that has caught my attention is "The Future of Nonprofits: Innovate and Thrive in the Digital Age." David J. Neff and Randal C. Moss offer insight into innovation within a nonprofit, but more importantly the offer a structure to make it real.
Here is a short video as a taste of what is in the book.
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